The Best Freelance in Digital Marketing in 2021
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| Best Freelance in Digital Marketing in 2021 |
What does Freelance mean? What everyone wants to be?
The literal translation of this term leads us to deduce why now everyone wants to be "freelance" since we automatically relate it to "freedom of release".
But we go in parts because you should know that being a freelance or being a self-employed person is not exactly the same. Yes, both are profiles that perform work for third parties on their own, but:
The self-employed person regularly dedicates himself to his independent activity, living 100% of his income.
The freelancer only offers his professional services in a punctual way or in his spare time, being able to receive a good part of his income as an employee.
Therefore, freelancers are professionals who offer their services to third parties independently and on time, combining the income from their activity with others who are employed.
By definition, "Freelances" are usually future freelancers who, once they have covered a minimum income, are dedicated to their activity 100%.
To take into account: European legislation does not contemplate the “freelance” professional profile but rather establishes payment obligations with social security from a minimum and for activities that are carried out on a regular basis. Otherwise, for example in Spain, there would be no obligation to pay the self-employment fee.
Working with Freelances: "Win-win" relationships
While it is true that not everything is pretty for freelancers, the flexibility of their work model brings notable benefits for professional relationships that are established around the different disciplines of
the best freelance in digital marketing in 2021.
Why be a freelancer if you are into marketing?
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| Best Freelance in Digital Marketing in 2021 |
Digital marketing opens opportunities to many professionals who, from anywhere in the world, can work freelance from home for companies and projects of all sizes.
If your profile and skills are linked to activities such as content writing, graphic design, or web programming, whether you are a freelance or not, you are in luck, because endless possibilities open up:
You can bill working on what you like.
You will have the flexibility to choose when and where to work from.
You will learn a lot from your own mistakes.
You will work and collaborate with professionals from anywhere in the world.
You will decide on all the matters of your activity (budgets, services to offer, type of clients….).
Remember that: You already know that doing freelance work is not incompatible with working for another company as an employee, as long as time and your turnover allow it.
What are the benefits of project freelance work?
We could not talk about freelancers without highlighting that, of course, all this flexibility is also a key factor for companies that have a presence on the Internet, since what online business has not ever needed specific support to cover the best freelance in digital marketing 2021 tasks?
Here the "win-win" relationship (in which everyone wins) is very clear when it comes to working on projects:
Much more specific experience for certain types of tasks.
Productive flexibility for both sides (producer and employer).
Savings in costs due to unproductivity or idle times.
More fluid communication and speed of response.
To be highlighted: Of course, when a professional charges for projects, his rate is not adjusted to "X hours of work", but to the achievement of objectives in a greater or lesser time depending on his experience. This usually results in somewhat higher budgets and, therefore, more profitable for those who work as freelancers.
How to be Freelance in Digital Marketing
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| Best Freelance in Digital Marketing in 2021 |
Taking the step to be freelance is not an impossible mission, but you do have to be aware that everything is not in buying a PC or laptop and start working for powerful clients (far from it).
Think that both for freelancers and for those who outsource their services, there are a series of circumstances that must occur so that all the workflows properly:
Aspects prior to discharge
Aspects such as the legal regulations in your country, the taxes that you will have to pay or the place from which you will carry out the work (in an external office or from your own home), will be the first thing you will have to think about to assess the viability of your activity.
Working from home is becoming one of the most common options since the savings in rent are considerable, but you can also consider other options such as going to Coworking spaces (especially if yours is not working alone).
In addition to this, consider having well-defined aspects such as:
Training offer: No matter how much experience and knowledge you have, working in the best freelance in digital marketing 2021.
require constant training since trends fluctuate almost every week.
How will you keep up to date? You can follow blogs, attend events or take a Master's degree or online course.
>> Learn about our courses taught by Vilma Núñez and the Convierte + school <<
Branding strategy: Surely you have heard hundreds of times about personal branding. And it is that without it it is difficult (or almost impossible) to convey confidence and attract new customers.
Here you will need your own cover letter, logo, corporate colors, or business card.
Rates and budgets: Although it is an aspect that will vary as you gain more experience, it is very interesting that you have established a priori your own hourly rates and closed budgets for certain types of services.
That way you won't have to improvise when the time comes.
> Here you can download a template to create marketing budgets <<
Billing system: Find out about the regulations in your country when it comes to billing both national and foreign clients.
For example, for relationships established between 2 agents located in Spain, your freelance invoice will be charged 21% VAT and, if applicable, the corresponding personal income tax withholdings.
Collection method: Another aspect to assess is whether you will charge by bank transfer or other alternative means such as PayPal or TransferWise.
Important: When calculating freelance quotes and rates, it is essential to consider all the costs of the initial investment, as well as expenses in tools that have to be used regularly in your activity (we will see them below)
Investment in digital tools
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| Best Freelance in Digital Marketing in 2021 |
Whether it is your first time as a freelancer or you have been dedicating yourself to the best freelance in digital marketing in 2021.
for some time, it is interesting that you are always up to date on the most powerful tools of the moment to manage your work:
Management tools: Mygestion.com, cuentica.com, debitoor.es, sageone.es, invoicedirecta.com ...
Web development: For what you will need, among other things, hosting, themes, plugins ...
Image banks: Free Images, Stocksnap, Gratisography, Unsplash, Pixabay, SplitShire ...
Monitoring: Quicksprout, Google Alerts, Mention ...
Productivity: Evernote, Google Calendar, OneTab ...
Social networks and blogging: Bloonder, Piktochart, Infogr.am, Canva, PicMonkey, TweetDeck, Hootsuite ...
Keep discovering online marketing tools here
Work platforms
Freelancers who carry out their activity on the Internet must have their “home” well organized (their website) but they must also know on which platforms to register their professional profile to expand the possibilities of attracting clients. Between them:
Twago
Workana
Peopleperhour
Freelancer
Upwork
Coworks
Guru
Outsourcely
Fiverr
These types of pages usually charge you a commission for each project for which you are hired, but consider it an investment considering that positioning your website and attracting traffic from search engines is not that simple.
Are you are Looking For Freelancer for your business? Lookingforfreelancer.blogspot.com will guide you to get the expert freelancer for your business.
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