Best Digital Marketing Freelance in 2021 for Business
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| Best Digital Marketing Freelance in 2021 |
Why we all call ourselves the term Best Digital Marketing Freelance in 2021 and when searching for freelance marketing in Google.
A client recently commented to me that it had been difficult for him to find the best digital marketing freelance in 2021. Why we all call ourselves the term freelance marketing marketer and when searching for freelance marketing in Google nothing appeared.
I had to agree with him and in a way accept with shame that mania that we all have to use English terms (Marketing Manager, Growth Hacker, Traffic Manager, Marketing Executive…). strategy
Names that a marketing expert has internalized but that many people who come from the offline world do not know. In this case, my client came from the world of painting, where freelancers abound. But of course, if someone says that he is a freelance painter or painting consultant, at the very least, it would provoke a laugh from his colleagues.
Obviously, it gave me the idea of writing a post that would position and improve the SEO of my website for this word. But already, I thought that maybe I could give it a double approach, introduce myself and contribute.
Also tell me why I became freelance or freelance online marketing SEM, SEO, and web design with the idea of helping if you are thinking of taking the plunge as well.
Index:
What services do I offer as the best digital marketing freelance in 2021?
How did I get started on this?
Why did I become autonomous?
How to find clients?
What and how much should freelance marketing pay?
Cheer up!
What services do I offer as a Freelance Digital Marketing?
Autonomous SEO: Organic search engine positioning.
Autonomous SEM: Paid advertising in search engines.
Autonomous Social Networks: Advertising on social networks.
Autonomous Web Design: Creation of professional conversion-oriented web pages.
How did I get started on this?
I am Guillermo Torres RÃos, I started in the Internet world about 12 years ago. When I was 13. I was obsessed with making a web page, I really had no idea how anything worked and I did it in word with hyperlinks between different files. Logically it was nothing like a web page that I wanted to do.
I started researching and discovered Frontpage (the Dreamweaver of that time). With the help of Google, I managed to make a page in HTML, something that could finally be called a web page.
With the passage of time, my parents really worried about the number of hours and hours. That I spent locked in my room in front of the computer. I learned something about PHP, MYSQL, and web managers like PHP Nuke (we could also call it the WordPress of that moment). As well as to design in photoshop with what my web pages were taking better shape.
After a couple of years, together with a couple of friends from high school, I saw the true potential of the network and how easy it was to make money online. This is how I entered the world of SEO without knowing it, more specifically the world of Black Hat SEO.
We positioned tons of web pages of game download dialers, of porn videos, by listing hidden keywords using the same color in the text as in the background. Techniques that are extremely forbidden to this day of course, but that was just beginning and I assure you that it worked spectacularly.
Imagine the feeling of a 15-year-old boy earning more than € 300 a month for doing what he liked. I guess this is the beginning and what has marked that more than I grew up I became the best digital marketing freelance in 2021.
As I continued to learn about this on a self-taught basis, some darker needs also emerged that brought me closer to the world of hacking. I played with those friends that I have mentioned to "deface" our own websites. We lived with the challenge of hacking each other, sneaking SQL injections, or PHP shells with which to handle the files.
I do not want to say that it was fine, but I would not change it since it helped me understand much more about web programming. Also the operation of hosting, servers, etc. But hey, those were other times!
Already in my degree, studying Advertising and Public Relations, I had the opportunity to do an internship in best digital marketing freelance in 2021 to start working in an online marketing company.
That's how I started at the International University of La Rioja as an SEM and PPC, as a Google Adwords, Linkedin Ads, Facebook Ads Technician ... handling large budgets, figures that I saw as crazy and that I always like to use as an example of the benefits of digital marketing.
Or as an answer to the typical question of how much should I invest in digital marketing? And it is that, while you are obtaining benefits, why put a limit?
After two years in that position learning from great online marketing specialists (design professionals, SEO, SEM, usability, Product Managers, etc.). I decided to expand my knowledge for the first time by resorting to training, that's how I enrolled in the Master in online marketing at CICE. This was the gateway to my second company: IMF Business School.
After 4 years of professional experience within these organizations, the bug of embarking on my own adventure began to bite me. I had dealt with marketing agencies and always found the service they offered to be mediocre.
They all agreed on one thing, wanting to take the client's money with the least possible effort and without giving a really good deal beyond a monthly report.
So I thought about becoming the best digital marketing freelance in 2021 and not having as many fixed costs as an agency to be able to give a good service at a better price.
Why did I become autonomous?
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| Best Digital Marketing Freelance in 2021 |
As I mentioned before, in my years of experience within companies. I have dealt with different agencies that charged a fortune for a mediocre service. I do not want to say that there are not great professionals within the world of agencies, of course, there are. But in most cases they are saturated with clients, seeking the maximum benefit as a company and this makes the hours of weekly dedication to each of them are minimal.
We are faced with a very common situation. Saturated agencies that dedicate a couple of hours a week to the client and send a monthly or weekly report in the best of cases. Agencies that, due to little dedication, defend as it is before the client that everything is going well.
It seems that there is a general fear to say that things may be going wrong or that there are aspects that can be improved in your marketing strategies.
Improving this situation is what has made me make the leap to becoming the best digital marketing freelance in 2021. Offer a good service, that understands the client's needs, that gets involved. Also really knows the day-to-day of what happens in your company, be it a large company, a startup, SME, or an entrepreneur.
My way of working goes beyond that simple monthly report, I like to spend time in the client's offices or facilities, soaking up ideas, what is really lived there, since I think that is the great added value that can offer a freelance.
On the other hand, the price, being autonomous allows a price more adjusted to reality. In general, we do not have fixed costs for buildings, furniture or employees, which allows us to put better prices, cheaper.
Currently, I have created a digital marketing agency that meets these needs and defends these same ideas.
How to find clients?
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| Best Digital Marketing Freelance in 2021 |
If you are thinking of undertaking this marketing it is essential that you consider how you are going to find your future clients. These are some ways that for me have been the most effective and that do not require a large investment:
Contacts and acquaintances. Tell the four winds that you have decided to undertake, that you are now a digital marketing freelance. Do not tire of repeating it, so that the next time someone says the word marketing or any of its aspects, your name will come to mind and give your contact. Trust me this is the most effective way out there.
Word of mouth. Once you have started, give good service. Be nice. Clients will come alone.
Agreements with agencies.
Many agencies still do not have all the integrated services and will appreciate a person who can help them give a complete service to the client. For example, looking for a web design agency and reaching an agreement to offer your SEO service in exchange for a percentage of the final price is a very used and effective tactic.
Website and Blog.
Make yourself a website, you live in the online world and without it you are nothing. Create content that people may need and they will surely call you.
Phone calls.
Perhaps the hardest, but truly effective. You have to pick up the phone and comb through the different areas and companies that might want to hire you. I recommend that you draw up a profile of those who may need you.
What should freelance online marketing pay?
You will have the same tax obligations as any other self-employed.
Social Security
Personal income tax
VAT
You may be interested in this article by entrepreneurs where they explain it quite well.
Cheer up!
If you are thinking of becoming the best digital marketing freelance in 2021 or freelance online marketing, I can only tell you to go ahead. Surely you will find in your environment a lot of advice telling you not to do it. People around you who out of fear and worried about you and your future will tell you that you are crazy.
So I'm going to allow myself the license to tell you to cheer up! I hope the post has served you something, anything do not hesitate to comment or contact me.
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