Define your Service as a Freelance in 2021
Service as a Freelance in 2021 |
Being a freelancer is one of the easiest ways to start generating income online. Much faster than monetizing a blog or an online presence with social networks.
Do you know what is the fundamental pillar to be successful in service as a freelancer in 2021?
The service you are going to offer.
However, many people do not try this format as they do not know how to discover what they can offer. Either by thinking that they have nothing to contribute or have not generated any experience in their life.
Well, the best news is, you don't need to start from scratch!
Throughout your years you have surely obtained certain knowledge that is useful to other people. To discover them, we are going to analyze the following:
Think about your personality. What are they always asking you? Surely your friends or family are looking for you to help them with something.
Analyze who you admire. Those people who constantly look surely have traits or abilities that you would like to have (or that you want to improve).
Use your past experiences. Wherever you are or have worked, you have surely been hired for being good at some kind of skill on service as a freelance 2021.
With the aforementioned points, what you need is to combine the things you are good at (your personality) with the skills. You already have (your experiences) to discover something that you enjoy —also add value— and that you can offer as a service ( digitally).
For example, let's say your job is a business manager. Some of the skills you use are organizing and managing different calendars for the company. It is something that you like to do from day today.
Then these skills can be transferred for service as a freelance 2021. Where you organize other people's calendars through digital platforms like Calendly.
Do you see how easy it is?
Next, I am going to show you a list of skills on the internet, which are in great demand, that you can offer through your knowledge:
Accounting
Content writing
Social media management
Graphic design
Web design
Customer support
Brand strategy
Virtual assistant
Video editing
Content management
Project management
Coach
Technology Strategist
Statistics and SEO
Email marketing
As you can see, several options that can be coupled to what you enjoy doing. It is not about focusing on just one, but you can also offer several skills at the same time. And the most interesting thing is that there are many more options that you can use to provide service as a freelance 2021.
Service as a Freelance in 2021 |
Remember that the important thing Service as a Freelance in 2021, is not so much to have a role that demonstrates your knowledge, simply to produce quality things for your clients that support what you know.
Once that service is defined, now you need to decide to whom you are going to direct what you are offering. For this I suggest you ask yourself the following questions:
For whom it is? It is very important that you have a specific niche if you want to have high-profile clients or make it easier for the potential client to find you.
What makes you different and invaluable? There will always be someone offering the same as you, so it will help a lot to attract customers if you have a differentiating factor defined.
How will your next clients find you? As long as you know who you are addressing and how you distinguish yourself, have a digital presence that is specifically addressed to that customer.
The most defined and clear is the type of client you want, so you will also have the option of increasing both the price and the quality of your services.
On the example that I had mentioned before. If we talk about a service that offers to organize calendars, this could be called the ability to be a virtual assistant (or technology strategist to make it sound better).
The only thing that would be necessary for this service would be to define the client niche well that to continue with the example. Let's say that you like photography a lot, then your final decision would be to offer a “Digital Strategist for Photographers” service. In which “ you help organize the agenda and have a system to attract new photography clients ”.
Do you see how more attractive it sounds to your ideal client?
The next step would be to start promoting your services on your social networks or on a website. Although we're going to talk about that next week, I'm going to give you the basic steps to start getting clients for service as a freelance 2021, what do you think?
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